Get Started in the Institute of Fair Management
A review at an above average level how to make sponsorships & sales happen. Explore sponsorship valuation basics, the "sales process” and the strategy behind it, and how organizations are not only selling sponsorships, but are selling fairs. This is a for credit course for Institute of Fair Management enrollees and open to all convention delegates.
Presented by Chris Derby, Chief Marketing Officer, San Antonio Livestock Exposition, Inc., TX
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